The press was as powerful a force in the Regency as it is now. Caricatures featuring “celebrities” like Prinny (George IV) and actresses and other luminaries were regularly displayed in shops, and gossip columns were rife with scandalmongers. Indeed, the Duke of Wellington was discussed in great detail and caricatured savagely after he fought a duel with the Earl of Winchilsea over politics, of all things, especially since Wellington deliberately fired wide and the earl fired in the air. Even the mighty Iron Duke couldn’t escape being pilloried in the press.
Most of the time, when you see a woman called the Countess of Whatever, it’s because she’s married to the Earl of Whatever. It’s called a “courtesy title.” Women gain courtesy titles by being married to men with titles (and children gain courtesy titles on behalf of their father . . . until the sons inherit the title). But once in a while, with Scottish or Irish titles or with titles going back centuries, the patent (the legal construct, if you will) for the title will allow for a woman to inherit. In those very rare cases, the Countess of Whatever inherits the title and estate from her father, the Earl of Whatever. She doesn’t have to marry anyone to get it. I love that.